A rapid, hands-on workshop built on MEDDPICC, designed to produce a practical action plan your team can use immediately. Qualify rigorously, engage decision-makers with clarity, and drive complex deals forward with confidence.
Workshop
1 day
Action plan, templates, inspection standards
Unstructured technical selling drags cycles, kills momentum, and leaves win rates flat.
CROs, Heads of Sales Engineering, Sales Leaders, Product Managers.
Shorter sales cycles, better conversion discipline, improved forecast confidence, and stronger commercial alignment.
Senior revenue, technical, and product leaders (CRO, SE Leader, Sales Director, Product).
Sales cycles are lengthening with shrinking margins.
Economic Buyer engagement is inconsistent.
Decision and procurement processes cause slippage.
You need better forecast accuracy and less unpredictability in pipeline.
More rigorous qualification and focus → less wasted effort, higher deal conversion.
Metrics-led value narrative → stronger ROI alignment with the Economic Buyer.
Clear decision and paper process → fewer delays, lower approval risk.
Stronger champions → faster stakeholder alignment and safer commits.
More consistent deal discipline → improved forecast confidence, fewer surprises.
Competitive clarity → clearer differentiation and protected marginsMore deals progress from demos because proof resonates with real buyer needs.
Metrics & KPIs — anchor the deal with measurable economic impact.
Economic Buyer — identify and engage authority to unblock budget and decisions.
Decision Criteria — tailor proof to what matters most to buyers.
Decision & Paper Process — streamline procurement, reduce friction.
Pain & Champion — uncover real stakes and build internal supporters.
Competition — position strengths credibly and defend margins.
A DealMaster action plan (prioritised next steps by deal stage).
MEDDPICC-for-SE worksheet (what you own vs influence).
Deal inspection question set (manager coaching prompts).
Decision & paper process map template (owners, gates, timings).
Champion plan scaffold (who, why, what they need).
Competitive positioning prompts (how to win without feature sprawl).
Foundations and alignment — MEDDPICC principles, goals, competitor landscape.
Economic Buyer strategy — map authority, budget, and value narrative.
Decision criteria activation — connect proof to buyer priorities.
Paper and procurement mapping — navigate approvals and reduce friction.
Pain, champion, competition diagnostics — stress-test deal health.
Summary and action planning — practical, prioritised next steps you can use immediately.
Derived from the same system used to drive +15% revenue and +20% productivity.
Focused on the mechanics that bleed revenue: qualification, decision process, and buyer trust.
Practical and hands-on, built for immediate use, not theory.
DealMaster is priced by scope (team size, regions, and whether you include follow-up coaching). Workshop-only and workshop + rollout options are available.