SEIndex is a structured maturity assessment for your Sales Engineering organisation. It scores your current state across five core dimensions and produces a prioritised roadmap, so you can reduce variance, improve tool ROI, and scale with confidence.
Maturity assessment
Typically 2–3 weeks (depending on stakeholder availability)
Readout, scorecard, roadmap
Inconsistent SE processes, underused tools, and skill gaps leak revenue and slow growth.
CROs, Heads of Sales Engineering, CTOs, COOs.
Measured efficiency, faster deal cycles, and higher ROI from every tool and every team.
For senior revenue and technical leaders across Sales Engineering / Presales, and CTO/COO lines.
Deal response times vary wildly.
Tools exist but adoption is patchy or data is unreliable.
KPIs and reporting are inconsistent or delayed.
You need to scale without blowing headcount or budget.
Shorter sales cycles and faster response times.
Higher tool utilisation and better ROI on existing investments.
Clear KPIs and forecasting you can trust.
Skill gaps identified and a plan to close them.
Stronger alignment across Sales, SE, Product, and Delivery.
A prioritised action plan to fix the biggest leaks first.
Process — reduce variance, standardise handoffs, compress cycle time.
Tools — integration, data hygiene, adoption.
Skills — SE competency, coaching, buyer-facing capability.
Metrics & Reporting — forecasting, dashboards, leading indicators.
Organisational Alignment — roles, expectations, cross-functional collaboration.
Dimension-level maturity scorecard (scores & notes).
Deep-dive report (strengths, constraints, gaps).
Prioritised roadmap (sequencing, owners, next actions).
KPI and reporting recommendations (definitions & what to review).
Tool adoption and data hygiene actions (what to fix first).
Skills gap map (what to train/coaching focus).
Kick-off and alignment — goals, revenue targets, constraints.
Data gathering — questionnaires, artefacts, interviews.
Maturity analysis — score current state vs benchmarks.
Deep-dive report — strengths, gaps, recommendations.
Prioritised roadmap — clear next steps and sequencing.
Optional follow-up — support implementation and measurement.
Built from the same ApexIQ system used across multiple modules.
Designed for Sales Engineering (not generic vendor scorecards).
Practical and actionable: a plan you can execute immediately.
SEIndex is priced by scope (team size, regions, stakeholder groups, and tooling complexity). Follow-on support is optional if you want help implementing the roadmap.