ApexIQ WinScore Preview

WinScore Preview is designed to keep deal reviews fast and focused. Instead of debating every possible issue, it forces the team to look at the two biggest risks right now, based on what you scored.

Here's how it works.

First, you score all 8 MEDDPICC dimensions from 0 to 2.

0 means it's missing, unknown, or not true yet.

1 means it's partially true, but not confirmed.

2 means it's confirmed and in good shape.

Then WinScore Preview only considers dimensions that are not solid yet.

Anything you scored 2 is treated as "not a risk" and is ignored for Risk Picks.

That's why if you score all 2s, WinScore Preview shows no risks (you'll see "-").

Next, it ranks the remaining items by "worst first".

Any dimension scored 0 is automatically considered more risky than one scored 1.

So the tool will always pick 0s before 1s.

If multiple dimensions tie, the tool uses a fixed priority order.

This is intentional: it prevents the output from changing randomly and stops teams from arguing about everything at once. When two dimensions have the same score, WinScore Preview breaks ties using this priority:

• Economic Buyer
• Paper Process
• Decision Process
• Champion
• Decision Criteria
• Metrics
• Identified Pain
• Competition

So if you scored Economic Buyer = 0 and Metrics = 0, Economic Buyer will appear first because it is higher priority in the tie-break.

Finally, the top two become your Risk Picks.

Once the list is ranked, WinScore Preview simply takes the first two items:

• Risk Pick 1 = highest risk
• Risk Pick 2 = second-highest risk

And each Risk Pick automatically maps to a recommended "Next Move".

To keep momentum, the tool pairs each risk with a pre-written play and a default owner: AE (Account Executive), SE (Sales Engineering), or both. That way the team leaves the review with clear action, not just discussion.

In short.

WinScore Preview picks risks by looking at what is weakest, with 0 before 1, ignoring what is already solid, with 2 excluded, and using a consistent priority order to break ties so your deal review stays focused and repeatable.